PinnedSeptember 2023: Trends, Updates, and New Features to Elevate Your E-commerce Store’s Performance 🚀If you’re running an e-commerce, this blog post is for you. Lots of success cases, real-life examples, and the latest Shopify updates.Sep 27, 2023Sep 27, 2023
Published inBootcampAnalyzing the Flaws in a Recent Target Instagram Ad CampaignIt’s startling how even big brands like Target can stumble when it comes to planning and executing their campaigns. Let’s take a closer…Sep 18, 2023Sep 18, 2023
What Brands Need to Do to Be Relevant NowA GOOD PRODUCT AND BRAND ARE NOT ENOUGH IN TODAY’S WORLD. After helping +30 brands reach their full potential, this is what we discovered.Jun 1, 2022Jun 1, 2022
Advertising Is the Best Training for Entrepreneurs.It’s almost SOFIA DIGITAL AGENCY 4th anniversary and I’m so happy about everything we’ve accomplished. It’s nice to look back at the…Nov 16, 2021Nov 16, 2021
A quick lesson on: Social Media StrategyA basic foundation to understand social media and how to use it to grow your brand’s reach and engagement. Easy to learn and easy to apply.May 6, 2021May 6, 2021
Published inAn Idea (by Ingenious Piece)Brands Pre and Post Pandemic: How to PlanThere is one thing we know for sure: We know nothing about this virus and we don’t know how long this ‘phase’ will last.Jan 25, 2021Jan 25, 2021
Opportunism in Advertising.Opportunism is deeply rooted in advertising and that’s ok. Here’s why.Apr 10, 2020Apr 10, 2020
Why I don’t charge for a logo.Clients, friends, and colleagues often ask me ‘How much do you charge for a logo’. That, for a lot of people, is the bar to measure my…Dec 20, 2019Dec 20, 2019
Published inUX CollectiveHow to plan a digital communication budget for my business?Planning your budget isn’t easy. Here’s a quick overview of what you need to consider, without getting too deep into the rabbit hole.Jun 11, 2019Jun 11, 2019
Published inUX CollectiveE-commerce & brick-and-mortar: Yes, we’re saying ‘&,’ not ‘vs.’Or why you shouldn’t worry about e-commerce against traditional stores but instead, buying online versus buying in person.May 24, 2019May 24, 2019